Battle of the Brands 4 hosted by the ROC City Mustangz
- Chris DeCorte
- Sep 9, 2025
- 3 min read
As anticipation builds for the fourth annual Battle of the Brands Car Show, excitement is palpable. Scheduled for September 20, 2025, this event promises an exhilarating showcase of automotive passion, community spirit, and friendly rivalry. Hosted by ROC City Mustangz, the show will be held at the Greece Ridge Mall in Rochester, NY, from 10:00 AM to 3:00 PM. Whether you're an avid car enthusiast or just looking for a fun family day out, you won't want to miss this event!
Event Overview
The Battle of the Brands Car Show is more than just a display of vehicles; it’s a vibrant celebration of automotive culture uniting enthusiasts from different backgrounds. Picture yourself strolling among an impressive variety of vehicles, from iconic American muscle cars like the Ford Mustang and Chevrolet Camaro to elegant imports such as the Honda Civic Type R and BMW M series. This event allows you to appreciate the craftsmanship and technology that goes into each model.
Location and Venue
The event will take place at the Greece Ridge Mall, renowned for its spacious setting that accommodates car displays, vendor booths, and audience interactions.
Address: 271 Greece Ridge Center Dr, Rochester, NY 14626, USA
Coordinates: Latitude 43.2061378, Longitude -77.6892668
This venue is perfect for large gatherings, guaranteeing a comfortable and enjoyable experience for both participants and spectators.
Schedule and Format
Be sure to mark September 20, 2025, on your calendar! From 10:00 AM to 3:00 PM, attendees can immerse themselves in a day filled with automotive marvels and community spirit. This event aims to showcase a wide variety of automotive brands while promoting a sense of togetherness among car lovers. Last year, over 150 vehicles were showcased, and this number is expected to grow.
Event Features
The Battle of the Brands includes numerous exciting elements designed to captivate attendees:
Top 30 Awards: Participants will compete for top honors in various categories, providing a platform to highlight their vehicles' distinctive features. This year, awards will be given based on public voting, ensuring an engaging experience for everyone.
Food Vendors: A variety of local food vendors will be serving delicious refreshments, ensuring everyone has an enjoyable culinary experience while soaking in the vibrant atmosphere. From gourmet hot dogs to artisanal ice cream, there will be something for every palate.
Basket Raffles: Attendees can win a range of exciting prizes through basket raffles. Proceeds from the raffles will be donated to a local charity, adding a meaningful touch to the fun of the day.
Free Spectator Admission: While there is a registration fee for vehicle owners, admission for spectators is free. This makes the event an accessible outing for families and car enthusiasts alike.
Registration and Pricing
Car owners eager to showcase their vehicles can register for $15 in advance or $20 on the day of the show. Online registration is available, allowing participants to secure their spots and compete for awards. Last year, 85% of participants registered online, simplifying the process and ensuring they were eligible for various awards. Car owners are encouraged to register early to maximize their chances of standing out in this competitive environment. Detailed eligibility criteria and award categories are listed on the ROC City Mustangz website.
Audience
The Battle of the Brands Car Show welcomes:
Car Enthusiasts: Individuals and groups who are passionate about automotive culture and enjoy sharing their love for cars.
Families: The event offers fun activities suitable for all ages, making it a perfect outing for families seeking quality time together. For instance, last year, over 500 families attended, enjoying various activities and displays.
Local Community: By hosting an inclusive event, ROC City Mustangz aims to bring together automotive fans from Rochester and beyond, fostering a sense of community and passion for automobiles.
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